The Most Integrated E-Commerce Platform in Algeria

Create Your E-Commerce Store in 60 Seconds & Start Selling Instantly

Start your professional online store now with seamless integration for 69 Wilayas shipping rates, automatic order synchronization with Yalidine & Ecotrack, and full support for local digital payments.

.mastaar.com

* Dedicated database-per-tenant isolation is automatically prepared upon email verification.

Merchant Merchant Merchant
+512

Join +512 active stores successfully scaling sales across 69 Algerian Wilayas.

provisioning_pipeline.log
> Request: tenant.mastaar.com
> Lookup: Subdomain match verified (isolated_db_312)
> Connecting schema: tenant_store_algiers [AWS RDS]
> Fetching static assets: CloudFront EDGE -> S3
> Checking Yalidine Integration... ACTIVE (200 OK)
> Syncing 69 Wilayas dynamic rates... 100% loaded
L T S
LATENCY: 142ms
AWS Judge Review Framework

Cloud Infrastructure engineered for security, scale & performance

Mastaar bypasses traditional shared-database bottlenecks by auto-provisioning dedicated schema-based environments on isolated RDS configurations, backed by robust object storage.

Tenant Provisioning & Request Resolution Loop

Client Request
buyerbrand.com
Mastaar Router
Subdomain Switcher
AWS RDS DB
Dedicated Schema

Isolated Tenancy

Stancl Tenancy ensures that every merchant's data is fully isolated. No shared rows or database leaks. Absolute performance boundaries.

AWS S3 Assets Hosting

All media uploads, catalog pictures, and product invoices are hosted directly on AWS S3, caching assets globally using CloudFront.

AWS RDS Scalability

Production-grade database queries are directed to AWS RDS instance classes, allowing read replicas to handle massive regional spikes.

Laravel 13 Core

Built using the cutting-edge Laravel 13 framework, using optimized server-side rendering, queue listeners, and strict rate-limiting middlewares.

Theoretical Document: Native A/B Testing

Native A/B Testing Engine for High-Converting Checkout Optimization

Mastaar features a fully integrated, server-side A/B Split Testing engine. Merchants can test variants of product pages, pricing models, and design elements to make data-driven conversion optimization decisions.

1. Deterministic Hybrid Splitting

Traffic is split 50/50 without relying on easily blocked cookies or heavy database lookups. Instead, it generates a hybrid visitor fingerprint combining IP addresses and browser User-Agent properties, hashed via a CRC32 checksum, to ensure visitors always see the same variant even behind CGNAT networks common in Algeria.

2. Asynchronous Performance Isolation

Page speed is a priority. View & unique visitor calculations are isolated from the main request-response lifecycle and deferred to asynchronous background jobs (Queues) powered by a Redis caching layer to check visitor uniqueness within a 24-hour window.

3. No-Redirect UX Architecture

Avoids traditional URL redirects that cause page flickering or increase bounce rates. The layout variant is determined and injected directly from the server-side, preserving the state in SessionStorage and silently passing the payload during checkout.

4. Statistical Guardrails

Prevents misleading results from small samples or search engines. A software firewall filters out search engine crawlers. A built-in lock prevents merchants from declaring a winning variant until statistical significance thresholds are met (e.g., min 500 unique visitors + 15 completed orders per variant).

5. Lifecycle Optimization (Zero Overhead)

Consumes resources only during active tests. Once a winner is declared, variant data is merged into the main product table, the experiment is terminated, and cache keys are purged, bypassing the middleware completely for future requests.

Business & Operational Goals

  • Conversion Optimization (CRO): Boost order conversion rates scientifically.
  • Competitive Edge: Eliminates bloated third-party split testing scripts.
  • Technical Reliability: Engineered to withstand massive viral traffic spikes.
SaaS Security: Mastaar Shield

Mastaar Shield — Enterprise-Grade Anti-Fraud & Fake Order Protection

Cash on Delivery (COD) models are highly vulnerable to fake order floods, competitor spam, and automated bots. Mastaar Shield is our proprietary, multi-layered defense middleware that filters out malicious checkout traffic instantly.

mastaar_shield_logs.sh ACTIVE PROTECTION
// Incoming order evaluation
Check Honeypot...CLEAN (0)
Check Form Time...PASSED (4.8s)
Check IP Origin...DZ RANGE (197.200.x.x)
Check Cross-Abuse...0 STRIKES
// Fraud Block Simulation
Request Time...BLOCKED (Speed < 1s)
Device Hash...BANNED (Globally Blacklisted)
Action Result...403 FORBIDDEN

Multi-Layered Checkout Protection Middleware

Mastaar Shield operates entirely at the routing and service layer. By evaluating device fingerprints, telemetry patterns, and network histories asynchronously, it keeps your checkout conversion rates clean and protects local merchants from delivery losses.

Honeypot & Speed Traps

Hidden honeypot inputs and encrypted timestamp tokens catch bots instantly. Submissions in under 1 second trigger auto-bans.

Triple Lockdown Trigger

Cross-tenant abuse tracking. If a device fingerprint, IP, or phone hits 3+ stores in 24 hours, it triggers a network-wide global ban.

Poisoning Protection

Honeypot automatic bans only blacklist device hashes and IPs, never phone numbers, preventing attackers from blacklisting real customers.

Algorithmic Risk Scoring

Scans for suspicious phone patterns (repeated/sequential digits), flags foreign IPs or VPNs outside DZ (41.x, 105.x, 154.x, 197.x).

Built for Local E-Commerce

Tailored features for Algeria's largest merchants

Go beyond basic online stores. Mastaar is fully mapped to Algeria's regional logistics networks and digital payment infrastructures.

69 Wilayas Matrix

Algeria's latest administrative layout (including 2025 official numbering and Saharan wilayas) is fully mapped to calculate desk and home shipping fees automatically.

Carrier API Automation

One-click orders sync with Yalidine, Ecotrack, ZR Express, Guepex, and Maystro. Generates tracking numbers, labels, and updates order states.

Chargily E-Payment

Fully integrated gateway support for CIB and Edahabia cards, permitting card payments on merchant checkouts with automated accounting.

Digital Academy Shield

Host and sell video courses securely. Advanced DRM encryption restricts unauthorized video downloads, preventing account sharing and content leaks.

Custom Domains Mapping

Connect standard local `.dz` or global `.com` domains. Mastaar automatically provisions HTTPS Let's Encrypt SSL protocols dynamically.

Merchant Role Hierarchy

Empower staff members with dedicated guards. Manage separate roles for managers, accountants, and order confirmers (Confirmer role).

Live Interactive Demo

Explore the Merchant Dashboard

Interact with this pixel-perfect simulation of our tenant dashboard. Trigger mock orders, switch shipping rates across 69 Wilayas, and toggle logistics synchronization.

merchant.mastaar.com/dashboard

Merchant Dashboard

Tenant ID: demo_merchant_dz

Total Revenue (Monthly)
1,250,000
DZD ↑ 12.8%
Total Orders
420
+8 today
Delivery Success Rate
94.8%
National Avg: 78%
Monthly Visitors
34,850
94 concurrent active
Live Merchant Order Feed Listening
AB

Amine B.

Wilaya: 16 - Algiers

4,800 DZD
Paid (Edahabia)
MK

Mohamed K.

Wilaya: 31 - Oran

6,500 DZD
COD Pending
RH

Rania H.

Wilaya: 25 - Constantine

12,400 DZD
Paid (CIB)
Integrations Settings
Yalidine API Auto-Sync
Custom Domain Linked (.dz)
69 Wilayas Price Matrix
Office Pickup 250 DZD
Home Delivery 450 DZD
Transit Time: 24 Hrs API Active
Automated Lifecycle

How Mastaar Provisions isolated instances

From registry to execution, our pipeline orchestrates cloud resources securely to keep your storefront running in production.

01

Brand Creation

Enter your store name and manager details. Our router validates the subdomain availability and schedules the tenant provisioning task.

Route: central.register
02

Tenant Provisioning

Stancl Tenancy creates a distinct database schema on AWS RDS, executes table migrations, and seeds essential local data (69 Wilayas list).

Task: runMigrations & Seed
03

Sell & Scale

Connect your Yalidine API and Chargily checkout. Upload products using AWS S3 edge storage and accept local orders securely.

Webhooks: Yalidine / Chargily
SaaS Built for Algerian COD Commerce

The Ultimate Cash on Delivery (COD) Platform with a 14-Day Free Trial

Mastaar is not just an ordinary store builder. It is a highly optimized SaaS engine tailored for the Algerian market where **Cash on Delivery (COD)** is the primary payment model. We empower you to launch a premium e-commerce business with zero initial friction.

COD Optimization

Single-page fast checkout, automatic address & wilaya correction, and one-click shipping label generation with Yalidine & Ecotrack.

14-Day Free Trial

Unlock all enterprise features, customize your store, upload unlimited products, and start selling for 14 days completely free.

subscription_status.cfg Active Trial
Merchant Access
14 Days Free Sandbox
Trial Progress Day 1 / 14
Full access to 69 Wilayas shipping rates
Instant store deployment & theme selector
Yalidine, Ecotrack, and ZR Express sync
* No credit card required to start. After 14 days, choose any subscription tier to renew your store access and continue your operations seamlessly.
Flexible Pricing Systems

14-Day Free Trial on All Plans

Start your store today with complete access to all features. No credit card required. Renew your subscription easily when you are ready to scale.

Public Registrations Temporarily Locked

Currently onboarding our exclusive first wave of 10 Beta Merchants. Public sandbox accounts will be enabled soon.

Request Beta Invite

Starter

900 DZD / month
  • Up to 100 orders / month
  • Up to 100 products
  • 1 staff account
  • Custom domain support
Most Popular

Scale

2,500 DZD / month
  • Up to 1,000 orders / month
  • Up to 1,000 products
  • 5 staff accounts
  • Custom domains mapping
  • Remove Mastaar branding

Enterprise

4,000 DZD / month
  • Unlimited orders
  • Unlimited products
  • Unlimited staff
  • Priority support
Platform details

Frequently Answered Questions